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Updated July 2026 · By OutletPicks Editorial

Black Friday & Cyber Monday: the real cost-per-unit deals

Black Friday and Cyber Monday bring the deepest discounts of the year on beauty, grooming and household staples — alongside a lot of fake "was" prices. Everything below is ranked by real cost per unit and cross-checked against our own tracked price history, so a genuine low stands out from an inflated strike-through.

Black Friday falls the day after US Thanksgiving (late November), with Cyber Monday the following Monday; many deals now run the whole week.

How to spot a fake Black Friday & Cyber Monday deal

  • • A big red "% off" is measured against a list price Amazon sets — not what the item usually sells for.
  • • Divide the price by the units in the pack. A "deal" on a small pack often loses to a plain big pack.
  • • Check the price history: a real low sits at or near the cheapest we've ever tracked, not just a fresh strike-through.

Real price drops right now

Lowest we've tracked
Lowest we've tracked
Lowest we've tracked
Lowest we've tracked
Lowest we've tracked

Best value to stock up on

CategoryTypical / unitCheapest
Skincare / ml$1.57$0.12
Fragrance / ml$1.85$0.26
Shaving & grooming / cartridge$2.58$0.60
Printer ink & toner / page$0.070$0.010

See every category ranked by real cost per unit on the categories page, or the full price-drops feed.