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VIRTUE cost per fl oz

As of July 25, 2026, VIRTUE shampoo, conditioner & hair treatments cost $4.72–$10.00 per fl oz across the 7 live listings we track, with a median of $6.40. That is 38% more expensive than the $4.65 per fl oz median across all 892 shampoo, conditioner & hair treatments we track. Prices re-checked continuously.

Per month: at 6 fl oz a month (6 fl oz a month), that’s about $38/month on VIRTUE — versus $6/month at the cheapest price we track.

All shampoo, conditioner & hair treatments ranked 🧮 Check a price

Every VIRTUE shampoo, conditioner & hair treatments we track, cheapest per fl oz first

Frequently asked

How much does VIRTUE cost per fl oz?▾

As of July 25, 2026, VIRTUE shampoo, conditioner & hair treatments run $4.72–$10.00 per fl oz across the 7 live listings we track, with a median of $6.40 per fl oz. The cheapest right now is VIRTUE Scalp Remedy Shampoo at $4.72 per fl oz.

Is VIRTUE good value for shampoo, conditioner & hair treatments?▾

VIRTUE runs about 38% more per fl oz than the market: a $6.40 median against $4.65 across all 892 shampoo, conditioner & hair treatments listings we track. The cheapest shampoo, conditioner & hair treatments from any brand is $1.07 per fl oz — so you're paying a premium for the name.

What does VIRTUE cost per month?▾

At 6 fl oz a month (6 fl oz a month), VIRTUE's median price works out to about $38 a month — $461 a year. The cheapest shampoo, conditioner & hair treatments we track would cost $6 a month instead.